Zionists are Israeli brand managers, no more

Perceptive comments by Bernard Avishai on American Jews (or Jews anywhere, really) who can’t/won’t tolerate criticism of Israel:

American Jews who proclaimed their friendship to Israel most noisily could not readily imagine what it might be like to live there. So the ways democratic norms fostered tolerance for religious dissent, or contributed to resolving tensions between Arabs and Jews nonviolently—a peace process without end, after all—did not seem a priority.  What did matter was managing Israel’s brand. The goal was securing Israel’s moral prestige and being associated with it. Israelis did not have friends, “Israel” had fans.

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